In this digital era, people are spending much of their time on social media. With people turning to their mobile devices and social media in the buying journey there are many reasons why your business should be active on social media. Businesses are realizing the huge benefits of social media marketing and its growing importance in the race to stay relevant and attract new customers. With people turning to their mobile devices and social media in the buying journey there are many proven ways to gain massive social media followers these days- 1. Strategically comment on posts: To gain exposure and social media followers organically it is always recommended getting out there and interacting with social media accounts from other brands, as well as your own your audience. Choose five brand accounts that are similar to yours and leave one genuine comment on their three most recent photos every week. Commenting will expose your account to people who are interacting with material that's similar to your own. 2. Like post comments: Instagram recently rolled out an update which enables you like precise comments – just as you can on Facebook. This adds an extra opportunity to get some more interaction going for your account. Popular accounts can get hundreds of comments. Look for posts on those target accounts that reverberate with your audience and go through and like the good comments. This will bring visibility to your account and help you gain social media followers organically. 3. Use Instagram Stories and Live stories: Instagram Stories and live-streaming can seem a little scary, but they should extremely be part of your 2017 social media strategy. Not only will you be able to give more contexts about you, your posts or your business, but creating this kind of content can also see you featured in Instagram’s Explore section. 4. Use Live Video:
Video is a big deal and Live videos obtain the most reach by far compared to other content formats. There are so many ways to make use of Facebook Live Videos - you're only limited by your own creativity. 5. Invite Post Likers to Like Your Page: A feature which has been around for a while (but not everyone knows about) is the choice to invite folks who've Liked your posts to also Like Page. To do this navigate to your Facebook Page, click on the post Likers listing on any post and a light box will pop up. Next to each person’s name will be a small wheel, clicking on the wheel will give you the option to invite the person to like the Page if they haven’t already. 6. Use high quality images: Keep your images as high quality as possible or use stock imagery where appropriate. Images are the best way by which a person can shortly understand about the summary of what you want to deliver to the people. 7. Think about your story: When you develop your posts or campaigns imagine about the story you want to tell. This should help out to craft ideas about content and messaging for you channels. 8. Post original, relevant content: This requires some outside-the-box thoughts. Sharing other people's content should be a precious part of your strategy, but make sure to share your knowledge and insights as well. 9. Use relevant hashtags: Use some best tools to find relevant and trending hashtags. Use these in your posts to attract new followers who are searching for those hashtags. 10. Discuss social media conversations on your blog: Tempt your blog readers to follow you on social media by crossing the blog/social network divide. Blog about heated or appealing conversations taking place on your social media accounts. Social media can be time consuming, and sometimes frustrating – but it is progressively becoming a MUST if you own a business as consumers revolve to social media not only as a point of contact, but as a research tool. Remember that what you post online is a representation of your business, and with mere seconds to capture someone’s attention, you always want to put your best foot forward.
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